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Well, we're leveraging machine learning and AI across the company to deliver better outcomes. That means making sure we're showing the right ads to people. It means making sure that we're sending the right notifications to you to bring you back to Twitter in a moment when you really care about. That's a really important part of our work. It also means from a health perspective, now 60% of the tweets that we action we're finding through machine learning as opposed to through human needing to be i
We grew our audience by 20 million people year over year 7 million from last quarter. We're delivering better ad formats, more relevance through age based targeting, location based targeting for advertisers, all of this against a really strong macroeconomic backdrop, there are more events happening, people are able to go back to those events in many situations. Advertisers have more products that they're launching where they want to connect with their customers on Twitter. It's all coming togeth